Original thinking. Human creativity.
Real results. Nothing less.
Your business deserves original, human-led design that actually works. At CheeseCake Design, we can be your dedicated design
partner, bringing expertise, design acumen, UX-informed thinking, and creative innovation that only real designers can deliver.
A trusted design partner for your business.
From brief to finished work, count on us.
Senior-level thinking, every time.
Creativity + Innovation + Strategy = Great Results.
Trained to bring clarity.
The skill to make complex things simple.
Design + Consultation Services :
Direction + Consulting
Creative Direction
Art Direction
Design Consultation
Design Audits
Design Reviews
Digital + Product
Website Design
Landing Pages
UX/UI Design
Brand + Strategy
Brand Identity Design
Logo Design
Brand Audits
Brand Guidelines
Packaging Design
Rebranding + Refresh
Strategy Alignment
Content + Communications
Editorial Design
Book Design
Communication Design
Social Media
Corporate Design
Working With CheeseCake is Simple :
We plug into your team as your dedicated design partner :
- customized to your business needs
- available on retainer or on project basis
Where we tend to make the biggest difference :
- creative direction + design execution
- performing design audits for optimal improvements
- design consultations
We bring you senior-level design thinking to every
touchpoint of communication and interaction.
With formal UX/UI training, every solution is built around
how people actually use it, not just how it looks.
Beyond design execution, we offer design consulting
because sometimes you don't need more design, you just
need clearer direction with the designs you already have.
Easy to start, no strings attached.
Just exceptional design delivered ready for you to use.
Some of Our Work :
FleetOptics Inc.
During the 2020 pandemic, we worked as an outsourced designer for Cimoroni & Co., on FleetOptics Inc. We took their existing logo to build a bold new brand direction to stand out among the major players in delivery and logistics.
With delivery demand at an all-time high, we created a cohesive, ambitious look that was fun, professional, client-appropriate, and innovative. We delivered work that made them look like the leaders they are.
Huckleberry Pins
A full brand identity system built as a cultural counterpoint to fast fashion. Inspired by The Adventures of Huckleberry Finn and its spirit of freedom and independence, the brand brings that same rebellious streak to bespoke tailoring.
From logo and typography to packaging, storefront, and website, every touchpoint was deliberate. The needle in the logo points upward, slow and intentional, a quiet rebellion against disposable clothing.
COMDA Catalogue
Together, with Cimoroni & Co. we embarked on a great journey to redesign their apparel catalogue.
We crafted a fresh in-house design template for COMDA’s design team and this initiative was all about modernizing their marketing materials to attract new clients and wow existing ones.
Ultimately, we aimed to strengthen the brand’s presence and open doors for amazing future business opportunities for COMDA.
Gelato + Biscuit
Together, with Cimoroni & Co. we embarked on a great journey to redesign their apparel catalogue.
We crafted a fresh in-house design template for COMDA’s design team and this initiative was all about modernizing their marketing materials to attract new clients and wow existing ones.
Ultimately, we aimed to strengthen the brand’s presence and open doors for amazing future business opportunities for COMDA.
Rupert's Fine Teas
This revitalized brand aims to highlight the sensory journey of tea through its packaging.
It invites customers to fully engage with the taste, aroma, strength, and of the ingredients from the discovery of the packaging from the onset.
In this exploration, we delve into essence of tea leaves themselves to the brew.
How it Works :
1
You get in touch with us : phone, email, or from
the contact form below.
2
We discuss your project
with you to finalize the scope, timeline, and business details.
3
We all sign off on the project's plan of action + the work at CheeseCake begins!
4
We provide regular project milestones + check-ins, so we are all aligned from start to finish.
5
You get the finished work, ready to use.
Clients We've Partnered With :
Hi, I'm Pam !
I am a Toronto-based Brand and Visual Communications Designer with 15+ years of design experience, and attained a Bachelor of Design and a UX/UI certificate from OCAD University.
My focus is always clarity: taking complex, communication and design challenges, and turn them into work that's clear, compelling, easy to engage with, memorable, and provides overall great user experiences at every touch-point.
I lead projects end-to-end, whether it's for a full brand system or a single digital asset. I help connect what a business wants with what its audience really needs.
If that sounds like the design partner you've been looking for, I'd love to hear from you!
Get in Touch !
Toronto, Ontario | 647. 210. 5031 | info@cheesecakedesign.com | www.cheesecakedesign.com
