Cindy's Marmalades

This logo combines the lush imagery of blackberries with a classic design aesthetic, perfectly reflecting the brand’s commitment to traditional jam and marmalade-making while inviting customers into a cozy, nostalgic experience. By combining berries, which technically make "jams" with the word "marmalades", which are traditionally made of oranges, we introduce the client to an array of delicious products, a true melange and flavours to discover.

 

Juicy blackberries are beautifully illustrated, showcasing their rich, deep purple hue and distinctive texture. Plump and glistening, the berries suggest freshness and sweetness, with a few leaves artfully arranged around them to add a touch of natural elegance.

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The logo adopts a vintage seal shape, reminiscent of traditional food brand packaging, embodying a handcrafted feel that echoes the warmth of homemade products. The colour palette features a combination of rich purples and blacks of the berries, complemented by golden yellows. These colours evoke the essence of ripe fruit and the sunny warmth of freshly made jams and marmalades.

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The brand name is displayed in an elegant, classic serif font, lending a sense of heritage and trust. A tagline like “organic + delicious” accompanies the name, with the inclusion of a “+” rather than an “&” introducing a modern feel to the brand. Delicate line work of vintage appeal subtly enhances the traditional look without overwhelming the main focus.